Our Culture
We created Bison with a vision that families benefit from 3 simple concepts. Plan, Protect, and Prosper. Bison was founded by The Terry and Kim Pegula Family Office known as East Asset Management in conjunction with operating partner Teton Capital Partners founded by Brad Ball and his team of executives.
As Terry Pegula rose from petroleum engineer to Billionaire Oil and Gas Entrepreneur, Philanthropist, and Professional Sports Team Owner the family was amazed to see all the products, services, and capabilities that became available to them. Bison seeks to make these family office tools available to Bison clients.
View Our Leadership
Nora Ashworth is an accomplished financial services executive with over two decades of experience in Sales, Compliance, Operations, and Client Services. At Bison Wealth, LLC, Nora leads strategic initiatives and operational excellence from the Sarasota office while working in a hybrid capacity from her home in New Hampshire.
Prior to joining Bison Wealth, she played key leadership roles at Osaic and Lincoln Financial Network, where she served as AVP, RIA Compliance Manager, overseeing regulatory adherence and risk management across diverse advisory platforms. Her tenure at Lincoln Financial also included several years as a Senior Sales Consultant, as well as other roles where she drove advisor engagement and professional development. Her background also includes working at Envestnet as AVP, Institutional Client Services Liaison, supporting enterprise-level RIA relationships and platform integration.
Nora’s broad experience across compliance, training, and operations has made her a trusted leader in the wealth management industry.